DigiEx

digital, agencies, life, and other stuff

Posts Tagged ‘QR codes’

DigiEx has been mobilised and QRed!

Posted by Lee on November 2, 2008

Imagine my surprise when checking my blog stats to find that an entity called Kaywa had been to my site, and using ‘Feed2Mobile’, generated a mobile version of it – then just to make the whole experience really tidy, auto-generated a QR code for it so people with QR enabled mobiles can go the mobile version of DigiEx.

I knew nothing about Kaywa until they mobilised me, but thanks anyway guys – plus I love the pixel knitwear scarves you’re doing in association with Lendorff – spacies and QR codes – kind of ‘geekool’.

Posted in Blogs, Mobile, Web tools | Tagged: , , , | 1 Comment »

Mobile Internet and the physical world – Part 2

Posted by Lee on September 15, 2008

QR codes in marketing campaigns and the arts
Just to get the creative juices flowing, here are a few examples of the exciting spread of ‘Q code culture’.

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Mobile Internet and the physical world – part 1

Posted by Lee on August 29, 2008

To date, New Zealand has been pretty slow in adopting cool mobile technologies. This may seem odd because NZ has always been something of a technology ‘early adopter’ and is one of the largest users of SMS in the world. However, to date we have also been hampered with some of the most expensive data costs in the OECD as well.
We cannot just blame the network operators for our reluctance to truly get onboard the mobile revolution though. Marketing agencies need to get serious about mobiles as they have become the most pervasive personal media channel, and we need to start developing some compelling, innovative campaigns that drive people to want to use their mobiles in more innovative ways.

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