DigiEx

digital, agencies, life, and other stuff

Posts Tagged ‘Internet’

Amazing, I want one of those!

Posted by Lee on May 11, 2009

This has been out for a couple of months now, but it’s just so cool I wanted to put it up on my blog.This is not science fiction, it’s reality and Sixth Sense is one of the projects from MIT Media Lab.

Video of presentation comes courtesy of TED and forms part of their ongoing series of TEDTalks – watch and be amazed, but I don’t think they’re taking orders yet!

Vodpod videos no longer available.

more about “Amazing, I want one of those!“, posted with vodpod

Advertisements

Posted in Conferences, Consumer Trends, Experiential Marketing, Internet, Mobile, Society, Technology, Web tools | Tagged: , , , , , , , , , , , , , | Leave a Comment »

Google Profiles are here – well almost.

Posted by Lee on April 23, 2009

lp-google-profile4

Recently launched,  Google Profiles are like online interactive business cards letting you share your details with other Google users. With a Google profile, you can easily bring together your web content and social networking links  into one central location. You can set up your profile to include, links to your blog, online photos, and other profiles such as Facebook, LinkedIn, and more. It’s not perfect, but the big plus is if  someone is searching on Google for you by name, your linked details will appear at the bottom of the Google Search page, complete with a thumbnail picture of you.

Once clicked, they get taken to your full profile – see below

lp-google3

So, why do I say that Google Profiles are almost here?

Although more than 700  Kiwi businesses and people already have their profiles on Google, as of today they still can’t be directly accessed from http://www.google.co.nz, our default Google page.

Apparently, Google Profiles will be coming to New Zealanders soon but in the meantime, if you can’t wait to set up your own Google profile you can always go here and do it.

Posted in Internet, Social media, Technology, Web tools | Tagged: , , , , , | Leave a Comment »

The Susan Boyle phenomenon updated – 100 million views this week?

Posted by Lee on April 20, 2009

Well, there’s no doubting it now – Susan Boyle is now a genuine phenomenon, based upon the following statistics.

As of 10pm ET Sunday, ‘Visible Measures’ reports the following Susan Boyle stats:

650 total video placements found associated with Susan Boyle, including the original performance, interviews and fan responses.

These clips have accumulated 93.2 million views, meaning that views nearly doubled this weekend

On Saturday, 15.6 million views were counted

On Sunday, a further 30 million views were logged

Total comments approximately doubled since Friday to nearly 250,000.

So at this rate,  it looks like Susan Boyle will break the ‘100 million views’ barrier this week!

NOTE: I came across this on Mashable, the terrific social media site run by Peter Cashmore

Posted in Arts, Blogs, Consumer Trends, Internet, Social media | Tagged: , , , , , , | 2 Comments »

The Susan Boyle ‘phenomenon’ – what’s new?

Posted by Lee on April 19, 2009

Nothing  –  numerous psychologists know enough about human behaviour to manipulate and engage people.

Unless you’ve been living under a rock in the last 8 days, you’ll know about, and have viewed the clip from last weekend’s ‘Britain’s Got Talent’ episode. This online video is now arguably the most watched online video clip ever – recent estimates state that the incredibly talented Susan Boyle has had nearly 50 million views in a week – this is based upon the number of people who have viewed the clip on YouTube and other online video sharing sites. Read the rest of this entry »

Posted in Arts, Consumer Trends, Internet, Marketing, Social media | Tagged: , , , , , , | 1 Comment »

Word Art – how cool is this?

Posted by Lee on April 12, 2009

digiex-wordled

I only came across Wordle in the last few weeks.

Described as a way of  “generating word clouds from text that you provide. The clouds give greater prominence to words that appear more frequently in the source text”.

There are three ways of doing it – you can paste in your own words or a passage from a book; or enter the url of any blog that has an Atom or RSS feed; or finally, enter the del.icio.us user name of anyone and see their tags as clouds.

I ‘created’ the example above by merely pasting in the url of this blog and hitting ‘Submit’. You can choose from a variety of fonts, layouts and colour palettes. Very cool and very addictive!

Posted in Arts, Blogs, Internet, Social media, Web tools | Tagged: , , , , | Leave a Comment »

Happy 10th Birthday, TradeMe!

Posted by Lee on April 1, 2009

From a fledgling business running off a young Sam Morgan’s PC 10 years ago, to New Zealand’s biggest and most successful website business today, TradeMe has gone from strength to strength.

TradeMe is an online auction site where goods are auctioned directly by members to other members – an NZ versionof eBay, but with a huge marketplace of local traders.

My partner and I had a really good night at TradeMe’s 10th Birthday bash. They’d booked out the Embassy Theatre, laid on finger food & drinks prior to a screening of hand-picked short films from the 48 Hour Film Festivals and NZ Film Commission. After the screening, yet more food, drink and a live band. There were hundreds of people there, and strangely, most of us knew each other proving that in NZ there’s a lot less than 6 degrees of separation!

Anyway, thanks to all the good people at TradeMe for a fun, relaxed evening.

Posted in Economy, Internet | Tagged: , | Leave a Comment »

When your netbook suddenly thinks it’s a lampshade

Posted by Lee on March 26, 2009

skull-and-crossbonesThe bad news:

Last night, my new best friend ( netbook) decided it just didn’t feel like connecting to the internet.

After trying to connect up several times, I ran the Windows diagnostic program and  it identified a winsock / registry problem. After running the ‘fix’, I had to restart for the changes to take effect. Relieved, when my netbook restarted, I tried to jump back on the ‘net…… and nothing……

To cut a long story short, I decided to do a ‘full restore’, and this is where the sheer joy of stripped down ‘netbooking’ and ‘cloud computing’ come in. With virtually all my work files online, and pretty much nothing but the O.S. on my laptop, the only thing I stood to lose was my time, and some browser configuration.

The good news:

The ‘restore’ worked and less than 2 hours later I was back on line, with no vital documents / files / apps lost. Can you imagine doing that with a full blown, application and file laden laptop?

Posted in Internet, Technology | Tagged: , | 2 Comments »

Being ‘Social’ – and keeping on top of it all

Posted by Lee on March 26, 2009

flockFacebook, MySpace, Twitter, Flickr, YouTube, Digg, Picasa, Blogger, WordPress, Delicious, email, webmail, RSS feeds etc, etc…….. It just goes on and on. I’m convinced that some people spend more time updating / maintaining their social media presence than actually doing anything else!

However, help is at hand – well, at least there’s a way to put them all in one place, a kind of Social Media portal. A browser that let’s you set up your own accounts and services, feeds, blogging tools, media sharing and favorites – all so you can access from within the one browser. It’s called Flock and it’s pretty damn good.

Flock also lets you drag media and links directly onto your friends icons for sharing and a number of other cool initiatives that I’m yet to get my head around at the moment. It installs easily, is another Mozilla product, and the ‘Welcome’ video helps get you started straight away.

So, does it replace the other main browsers? Well, to be honest I don’t think so.

Of course, you can use it as a normal browser as well, but by the time you have your side bar up either showing your friends, accounts or feeds, and if you have the media bar up as well, you have a much reduced area of on-screen real estate with which to browse the web. However, I’ve been using it virtually exclusively over the last few weeks on my netbook, as a centralised ‘social comms hub’, and for that, it’s better than anything else I’ve seen around to date.

Check it out!

Posted in Blogs, Cogitating, Consumer Trends, Internet, Social media, Technology, Web tools | Tagged: , , , | Leave a Comment »

Love Distance – ‘Cyber Best in Show’ at Adfest 2009

Posted by Lee on March 23, 2009

I’ve managed to get access to the video case study. It’s a great piece of work by GT Inc, Tokyo for their client Sagami.

Check it out.

Posted in Advertising, Agency life, Awards, Brand Experience, Internet | Tagged: , , , , | Leave a Comment »

2nd Digital Media Summit

Posted by Lee on February 16, 2009

dms-summitI’ve been asked to speak at the 2nd Digital Media Summit in Auckland on the 11 – 12 March.
Focusing on ‘the challenges and opportunities a digital future brings’, I’ve been asked to speak about the opportunities and threats of UGC and Web 2.0 for marketers – all in 45 mins!

Other subject areas include:
Trends & Directions – Regulation – Virtual Worlds – Social Media & Social Networking – Content – Consumer Needs, Behaviours & Expectations – and Creative Commons. Read the rest of this entry »

Posted in Advertising, Conferences, Consumer Trends, Social media, Technology | Tagged: , , , , , , , | Leave a Comment »